CARTO and Marker Announce Strategic Partnership to Advance Location Intelligence in Argentina, Chile, Uruguay, and Paraguay

CARTO, the leading Agentic GIS platform, is pleased to announce a strategic partnership with Marker, a geospatial technology provider serving organizations across Latin America.

Through this collaboration, CARTO extends its reach across Argentina, Chile, Uruguay, and Paraguay, giving local organizations access to the most complete platform for Location Intelligence and Agentic GIS.

Bringing Location Intelligence Closer to Organizations in the Region

Organizations today generate huge amounts of data every day, and much of it carries a geographic component. When that data is put to work, it can show where markets are moving, where operations are falling short, and where the next opportunity for growth sits.

Turning that data into a real business outcome is where most organizations get stuck.

By pairing Marker’s regional presence and know-how in geolocation technologies with CARTO’s platform, organizations in Argentina, Chile, Uruguay, and Paraguay gain access to spatial analysis that used to be reserved for large, specialized teams. The goal is simple: better decisions, made faster, backed by location data.

That is possible because CARTO runs natively inside the data warehouse an organization already uses. There is no copying data out and no new infrastructure to set up, so teams can start working with the data they already have.

On top of that, Agentic GIS lets business users ask spatial questions in plain language and get answers directly inside the maps and apps they already use. Analysts and engineers can also build AI Agents that run those same geospatial workflows at scale, with full oversight and an audit trail.

Three Ways Organizations in the Region Put Location Intelligence to Work

Here is where that shows up most for organizations in Argentina, Chile, Uruguay, and Paraguay:

Site selection and market expansion. Retailers, banks, and telecom operators use CARTO to compare candidate locations, map catchment areas, and decide where to open the next store, branch, or cell site. Marker’s local market knowledge helps teams turn that analysis into a plan they can act on right away.

Territory planning and logistics. Logistics and supply chain teams use CARTO to design delivery routes, balance service areas, and plan coverage that matches real demand. Telecom providers apply the same tools to plan network rollout and manage infrastructure across Argentina, Chile, Uruguay, and Paraguay.

Risk assessment and market intelligence. Insurance and financial services companies use CARTO to map geographic risk, review portfolio exposure, and understand how customers and markets behave across a territory, informing decisions on underwriting, lending, and where to grow next.

This partnership is about more than adding new technology to a stack. It is about giving organizations in the region a way to turn location data into better business decisions.

Looking Ahead

This partnership marks another step in CARTO’s commitment to bringing Location Intelligence to organizations everywhere, including new regions across Latin America.

Through this collaboration, organizations across the region get new tools to turn location data into decisions they can act on, from choosing where to open next to planning coverage and managing risk.

“We’re delighted to welcome Marker as CARTO’s new exclusive partner across Chile, Argentina, Uruguay, and Paraguay. Together, we’ll help organizations accelerate the adoption of Agentic GIS, giving teams a faster, smarter way to turn location data into decisions with AI-driven geospatial intelligence.”

Leandro Rodriguez, CRO, CARTO

“We’re excited to add CARTO’s platform to our portfolio of solutions across Chile, Argentina, Uruguay, and Paraguay. Agentic GIS gives our clients a direct, faster path from location data to decision, helping them act on insights with greater speed and confidence.”

Pablo Miras, Co-founder, Marker

To learn more about how CARTO and Marker can help your organization get more value from Location Intelligence, request a demo.

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